Originally appeared in NewscastStudio | By Dak Dillon

Located at the historic Willard Hotel in Washington, D.C., Big Whig Media’s new broadcast production facility aims to be a resource for those looking to create content.

“Big Whig Media was started because we saw a lack of places to create good content as the explosion of digital media was taking place around us. Our goal was to create a location that anybody could come to and use to create high-quality content, whether that be a streamed podcast, digital ads, a live TV interview, or even a full TV production,” said Cassie Scher of Nahigian Strategies, the parent company of Big Whig Media.

Rooftop cameras feature views of the Washington Monument and other notable D.C. locations

“Our target audience is anybody looking to create content, do media training, produce a show, air a podcast, or anything else you could do in front of a camera, including associations, PR firms, government agencies, political campaigns, media outlets, news agencies, corporations, or individuals.”

We recently had a chance to speak with Chuck Heffner, Digital Video Group’s VP of broadcast systems, about the project and its interconnected production spaces.

What was the project scope?

The project included one main studio, a podcast studio, three uplink studios, one central video production control room, four dedicated non-linear post-production rooms, a talent green room, a technical equipment core, remote ENG live production and two remote-controlled outdoor roof cameras.

How did the multi-modality of the facility influence the build-out and infrastructure?

It was very important to design each production area of the facility to operate as a stand-alone entity.

However, each area or room also was required to interface to the entire system such that the entire facility could be interfaced seamlessly for a project that required all of the facility’s live production capabilities, such as operating both larger studios simultaneously, (plus) the uplink rooms, post-production recording and playback, and live video from the field via Skype or LiveU.

What technology was used in the broadcast studio?

The broadcast studio technology consisted of three Sony HXC-70 broadcast cameras systems which included Ross Cambot 520 PTZ remote-controlled heads and Cuescript teleprompters and time code displays, a Lectrosonic wireless microphone system, a Clear-Com wireless IFB system, a Marshall POV camera, a Yamaha RIO1608 stage box, a DVG custom IO service panel, and NEC and Sharp on-set displays.

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